Web design with Web Bay
Build influence in your industry and boost awareness. Ensure seamless communication with members and stakeholders. Events and meeting management, online community platform that boosts engagement.
Organize and connect members, committees, projects and data through a secured digital platform. Protected area of the website is dedicated to members and stakeholders.
Publish content and media to your website - position papers, press releases, news, publications and other documents. Automate tasks, save time and gain flexibility.
Web Bay's digital solutions for
Go beyond publishing new media and documents to the website – distribute the message automatically to members, stakeholders and the public. Social media, newsletters and email notifications to create awareness about your activities.
Well-organised web pages and navigation strategy are essential to promoting the association activities, objectives and policies. Together with modern design they ensure that your message is well received and understood.
Your brochures, event roll-ups, website, banners, newsletters (...) must provide unified experience that resonate strong message and professionalism. Having all this developed by one team of professionals ensures a good result.
Having a protected area of the website dedicated to members and stakeholders can become a valuable channel of communication for everyone within the association’s community. The challenge is to setup the members area in such a way that it is motivating and easy enough for the users to interact with each other through the platform. If not done properly, the engagement with the community will not happen on the necessary scale and over time your stakeholders will simply ignore the platform, making it obsolete and meaningless.
To spark the interaction and give life to the members area, make sure to do following:
Companies can now create awareness easier than ever by utilising a concept called inbound marketing. Rather than spending huge budgets on marketing campaigns, inbound marketing is an approach focused on attracting customers through content and interactions that are relevant and helpful — not interruptive. The public and members of the industry find you through channels like blogs, search engines and social media.
Essentially it is an economical, long-term strategy to build awareness and engage with the public. By publishing quality content and effectively distributing it through digital channels, you increse your visibility.
Tracking conversion is not only important for corporates and eShops. Even NGOs and non-for-profit organisations must define success factors and business goals before website revamping starts. If your mission is to keep the public informed about your mission then the goal of the new website is to boost newsletter subscriptions and build audience on social media.
Typical goals for associations are to:
Web Bay offers tools and experience that are a valuable asset for improving your conversion rates.
Keeping the website updated with fresh and original content is the key to position your Organisation as a relevant factor in the industry.
Web Bay is a full-service digital agency specialized in web portals, branding and digitalization projects of EU associations. Our team of 16 people has delivered over 120 projects operating from our Belgrade office.
"Our mission is to grow together with our clients and provide continuous service and support."